In 2003, Brian K. Hunt founded the Re-Markable Paint Company in Ithaca, New York, to commercialize a line of athletic field paints based on a process developed by leading turf specialists and chemists (research led by Frank Rossi, Horticulture) at Cornell University. These paints offer a flexible and environmentally safe alternative to commonly used athletic field paints.
The high cost of single-purpose stadiums has long been a major obstacle for politicians and their constituent communities to overcome in lending financial support to stadium projects.
The company’s patented system allows stadium managers to paint lines on fields and completely remove the paint at their convenience.